Advertising News

View the DRTV Commercial here:

Windows media player
Quicktime

JD Williams Recruit For Naturally Close Catalogue Using DRTV!

A 2-stage DRTV approach to recruiting customers to the Naturally Close lingerie catalogue had already proven sucessful when JD Williams appointed UKAMS to develop a single stage direct sell for the brand.  For the test, UKAMS created 3 different commercials for 3 different products and planned and bought the media.

View the DRTV Commercial here:

Brite Power Launch Revolutionary New Craft Toy Direct On Children's Channels…

Brite Power turned to UKAMS for their first ever DRTV test because of our considerable experience of selling children's products direct. For the Spray Art campaign UKAMS provided total campaign management including the appointment of telemarketing and fulfilment services.

ABBA Gold Goes Direct As Universal Appoint UKAMS.

The world's largest music and entertainment business chose UKAMS to create and manage their first test selling direct from their Sound & Vision boxed collections. UKAMS managed all aspects of the campaign from the creative process, through media planning and buying to telemarketing fulfilment.